ABOUT ME
With two decades of experience in travel and hospitality marketing, I’ve had the privilege of working with some of the industry’s most exceptional brands. My work spans every aspect of marketing—from strategic planning and brand development to content creation and revenue-driven campaigns.
I spearheaded the pre-launch social media marketing strategy for The Other House, a luxury Residents Club in London, and served as Editor for Delancey’s lifestyle platform, the London Living Blog. My journey has included leading the social media efforts for HF Holidays, Hotel MiM in Ibiza, and The Mandrake, an award-winning luxury hotel in Fitzrovia, London. Most recently, I have collaborated with Villa Porto Rapallo, a historic luxury residence on the Italian Riviera, to lead its marketing strategy and elevate their guest experience.
Beyond strategy, I am passionate about storytelling—whether through evocative copywriting or visual content. I craft narratives that resonate deeply with audiences, from website copy to editorial pieces and even coffee table books. In visual design, I’ve created cohesive brand identities and delivered compelling photography, particularly in food and beverage, that highlights the artistry behind hospitality.
What sets my approach apart is its holistic nature. I believe that every element of a brand’s marketing—digital, print, on-site, and experiential—should work together seamlessly to create a cohesive and memorable experience. Marketing is more than promoting a product or service; it’s about telling a story, sparking an emotion, and building lasting connections.
My multifaceted expertise and deep understanding of the travel and hospitality industry allow me to deliver tailored solutions that help brands captivate their audience, elevate their presence, and achieve measurable results.
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